Bill Napier is Managing Partner of Napier Marketing Group. He has been the chief marketing officer of several small, medium and large companies throughout his career, most notably Ashley Furniture Industries Inc.
Many in the retail industry call him an industry serial disrupter.
"His thought provoking blog will challenge conventional wisdom, look under the industry’s hood and seek to uncover the critical clues to improving its performance".
His passion is to help retail brands & brick mortar retailers grow their business by creating, guiding and deploying successful marketing B2B/B2C solutions integrating traditional marketing with the web/social media.
You can see his passion for this at his FREE marketing information website; www.social4retail.com
Bill Napier
United States
0
years old
I'm helping retailers and brands compete with the use of strategic planning and technological solutions to help small, medium and large companies level the playing field against their large competitors
Bill started out in the printing business as a salesperson and quickly rose to management levels, as well as being the top producer in every company he worked with. He also developed and patented the multiple layer coupon which virtually everyone has experienced. MULTIPLE-PLY LABEL AND METHOD FOR PRODUCING A MULTIPLE-PLY LABEL - Patent issuer and number us 5,571,358
In the 90’s, Bill’s marketing agency PMA Network (Promotional Marketing Associates, Inc.), with offices in Minneapolis and Chicago, launched many consumer brands, as well as being a strategic consultant for The Times Square Millennium celebration. He was hired by Ashley Furniture in 2000 as their Chief Marketing Officer (CMO) and was blessed to be part of their astronomic growth from $800MM – $2.7BN over his 5-year tenure.
He has also worked with two other furniture brands as CMO. He has been an industry consultant since 2007 and with his company, Napier Marketing Group has developed and managed some of the largest promotions ever done in the industry.
Bill has developed and maintains the largest aggregated marketing informational website for retailers and brands: www.social4retail.com.
Bill is also focused on how technology can help brick and mortar retailers compete with the huge e-commerce retailers. He believes technology, properly implemented, can level the playing field because over 80% of consumers would prefer to shop and buy local
Bill is also a featured writer and speaker in the retail industry. You may have read his "RETAIL RANTS" in many industry magazines, including SMB RETAIL Technology News, Furniture Today, Furniture World Magazine, RetailerNOW and his Blog on www.social4retail.com.
His vast understanding of the issues retailers and brands face competing in the digital arena, coupled with his humorous interpretation of his knowledge of trends, facts, and solutions for helping companies compete, makes for an engaging and informative session for every brand or retailer that attends his sessions.
His passion is to help retail brands & brick mortar retailers grow their business by creating, guiding and deploying successful marketing B2B/B2C solutions integrating traditional marketing with the web/social media.
In the 90’s, Bill’s marketing agency PMA Network (Promotional Marketing Associates, Inc.), with offices in Minneapolis and Chicago, launched many consumer brands, as well as being a strategic consultant for The Times Square Millennium celebration. He was hired by Ashley Furniture in 2000 as their Chief Marketing Officer (CMO) and was blessed to be part of their astronomic growth from $800MM – $2.7BN over his 5-year tenure.
He has also worked with two other furniture brands as CMO. He has been an industry consultant since 2007 and with his company, Napier Marketing Group has developed and managed some of the largest promotions ever done in the industry.
Bill has developed and maintains the largest aggregated marketing informational website for retailers and brands: www.social4retail.com.
Bill is also focused on how technology can help brick and mortar retailers compete with the huge e-commerce retailers. He believes technology, properly implemented, can level the playing field because over 80% of consumers would prefer to shop and buy local
Bill is also a featured writer and speaker in the retail industry. You may have read his "RETAIL RANTS" in many industry magazines, including SMB RETAIL Technology News, Furniture Today, Furniture World Magazine, RetailerNOW and his Blog on www.social4retail.com.
His vast understanding of the issues retailers and brands face competing in the digital arena, coupled with his humorous interpretation of his knowledge of trends, facts, and solutions for helping companies compete, makes for an engaging and informative session for every brand or retailer that attends his sessions.
His passion is to help retail brands & brick mortar retailers grow their business by creating, guiding and deploying successful marketing B2B/B2C solutions integrating traditional marketing with the web/social media.
I want to help retailers and brands compete with the use of strategic planning and technological solutions to help small, medium and large companies compete against their large competitors
Bill Napier doesn't have any reviews yet
Education
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Kents Hill School , United States
https://www.kentshill.org/page-
Career History
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Managing Partner , United States , Arcadia, WI , Managing Partner - Napier Marketing Group CMO - Ashley Furniture Industry Inc Managing Partner - PMA Network, Inc CMO - The Wessel Company - World Color Press Dittler Brothers, Inc, - VP Regional Sales VP- Promotions/MarketingMeyers Company
www.napiermkt.comto 12/2099
Family & Friends
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United States, Moutainview
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United States
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United States -
United States -
United States
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United States, Menlo Park
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United States, Menlo Park
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United States -
United States
No neighbors Specified
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United States, Connecticut, Old Lyme -
United States, Florida, Fort Myers -
United States, Florida, Boca Raton -
United States, Maine, Cape Elizabeth -
United States, Maryland, North Potomac -
United States, New York, Gansevoort -
United States, Maine, Augusta -
United States, Kansas, Manhattan -
United States, Maryland, Bethesda
Core Competencies
- Marketing Management
- Marketing Strategy
- Management Consulting
- Home Furnishings Strategy & Marketing
- Strategic Partnerships
- Creative Direction
- Creative Direction
- Strategic Thinking
- Creative Strategy
- Public Speaking
Greatest Attributes
- Vision
- Knowledge
- Experience
- Passion
- Always Results
Business Achievements
- 2005-2012 Featured Writers and Retail Trainers for the Home Furnishings and Consumer Durable Industry.
- Recipient of 6 MARCOM Awards in 2006 and 2007!
- Direct Marketing Association - DMA ECHO Award
- 2005 Promotional Marketing Association – PMA - Gold Reggie for Best Multi-Channel Promotion In North America
- Premier Print Awards: Best Corporate Identity & Advertising Program o Best Corporate Identity — Business-to-Business:
Worst Failures in Business
No Worst Failures in Business Specified
Political Party
No Political Party Specified
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