Knowland

Knowland is a globally recognized provider of meeting and group data that offers extensive insight into market analytics, group industry trends, and powerful benchmarking tools. Over the past decade, we have developed innovative, creative products for the hospitality industry that help increase group revenue performance. Our technology gives hoteliers the tools to define market potential, target the most profitable group opportunities, increase market share, identify and develop new customers, and gain insight into group characteristics and booking patterns. Knowland tools are developed around the idea that by understanding a group?s booking behaviors and patterns of the past, opportunities are created for the future. Mission: To partner with global meeting and event industry professionals to run hotel businesses more effectively and make better decisions to strategically target the most profitable group opportunities, increase market share, and gain new customers.