Primary Intelligence

This business knows the primary intelligence of any sales force is to sell, sell, sell! Primary Intelligence provides competitive analysis and market intelligence information to help out sales teams. Products include win loss analysis, sales confidence index, market opportunity analysis, competitor analysis, and market needs assessments. Primary Intelligence also offers information on prospective customers or competitors with data on company backgrounds, product and service offerings, competitors, business initiativess, and customers. It collects most of its information through surveys and interviews of c-level executives across industries. The company was founded in 1998.